This article will explain what the field picker (FP) is, as well as provide you with an idea of what it can be used for.



Now that you now how to build a questionnaire and how to get respondents to fill it out, you obviously are aiming for the largest response rate possible. Personalization is a great way to appeal to your respondents and make them more likely to fill out the entire survey.



This is where the field picker comes in. The field picker is an awesome tool that allows the user to personalize emails, questionnaires, text fields and even reports! The field picker creates a placeholder with which you can create a link to a defined value within your data file or questionnaire.


Think about a scheduled invitation by e-mail, automatically addressing each respondent by their first name, or letting them know what store they visited. Or maybe you want to personalize the questionnaire by reminding the respondent of a previous answer (s)he has provided earlier. And how about an interactive infographic that shows actual personalized results to different users.


In short, using field pickers is an awesome way to personalize and professionalize your research!


The fieldpicker in your questionnaire


One of the ways a field picker can be of great value is when used inside your questionnaire. For instance to recall an answer that was provided by the respondent earlier.


The field picker is page specific. If you create a field picker placeholder on page 2 of your questionnaire, and then again create another one on page 3, the used elements on page 2 will not appear on page 3. You can only add a field picker to the question page you are working on.



Now, let’s say we’re creating an employee energy pulse type questionnaire. The client provided an open ended answer to a comment box question, and we think it’s a cool idea to quote this answer in a later stage, where the respondent will be asked to categorize his answer in a root cause type question. Since this answer will be different for each respondent, we can’t really enter a fixed text ourselves, so we need the text to be dynamic. What does this look like, using the field picker?


First enter your cursor right on the spot where you want the placeholder to be. Next, click on the three dots on questionnaire slider to the left. Directly under Dynamic Rule Engine you will find the field picker functionality.

If you choose to use the field picker the following screen will unfold.

The screen is built up out of different tabs, showing the exact fields from which the information can be picked to enter as dynamic text in the position of the field picker dynamic text area. Since we want this rule to represent a question the respondent provided earlier in the survey, we choose to open up the tab “Questionnaire”, where we will get a list of the question pages created thus far.

The quote we would like to address is provided to the question on the comment box page, and if we unfold this, we can click the option to insert the answer connected to the question into the placeholder on the root cause question page.


The respondent, when flipping though the questionnaire on the respondent side, will see the exact text (s)he entered earlier, reappear. How cool is that!